Showing posts with label Ron English. Show all posts
Showing posts with label Ron English. Show all posts

Thursday 19 July 2012

Brandalism


Photos: NolionsinEngland except Brandalism where noted



On Tuesday evening (writing on Thursday) news came through of a fresh Paul Insect piece on Hackney Rd, too late to grab a photo but never mind, there’s always Wednesday. Later that night a web link took me to the slick, well laid out website of anti corporate advertising campaign Brandalism.

The objective is to rail against mind manipulation on a galactic scale by the advertising strategies of global brands. Or as Brandalism has it – “This exhibition is about trying to open up questions about the ills created by advertising, the false needs and destructive desires it attempts to instil in us, and it is about trying to reclaim some of the spaces taken from us. “.  An impressive list of 24 artists from UK and abroad have taken over billboards in London, Bristol, Birmingham, Manchester and Leeds to, oh irony, promote their campaign.

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Ron English, “Unicorn Flesh”, Manchester – Photo from Brandalism website


You can’t help a further chuckle at Brandalism’s media savvy strategy to spread it’s message fast and far, truly it picked up the tools of its oppressor. The website, the feature on Vandalog, the mainstream media coverage in the national daily Independent and London’s Evening Standard smack of just more of the same PR planning as the mega corporate. One of the artists on the Brandalism list is Jordan Seiler whose work disrupting commercial ad campaigns has achieved global publicity in the past. In NY, a large scale campaign against illegal advertising eyesores was hugely successful, who’d have imagined in a locked down hood like NY such a problem existed. Graffoto also shares and applauds his pops at the most successful anti establishment media manipulator Banksy. Brandalism channels the spirit of NY PublicAdCampaign best with this hoarding by Space Hijackers pointing out the ruthless and grotesque control by the Olympics Committee, using he law to crush un-licensed use of phrases it deems itself to have exclusive monetising rights over, plus – if true – the allegation that this site is actually illegal too. You could hurl a javelin from this spot into the Olympic park at Stratford.

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Space Hijackers, London – Photo from Brandalism website


The first flaw in the campaign is that complete obliteration of the existing paid-for ad means that there is no sign of who is actually being targeted. You want to see a bloody nose but this looks like a punch thrown against a shadow. As evidence of the evil corporate is missing this begins to look like artists advertising themselves. The work of Poster Boy, Zevs, Dr D, Ludo and Cut Up Collective (are they still active?) covered this angle by modifying the original advert leaving little room for doubting the corporate target.

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Bill Posters, Manchester – Photo from Brandalism website


The media blitz and consequential high profile may have been Brandalism’s undoing. Wednesday arrived (AS PREDICTED, HERE, ON GRAFFOTO) but the Paul Insect piece hadn’t lasted, papered over by an “official” ad for Macmillan Trust. Damn.

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Paul Insect, former site of

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As it was – “Jamphel Yeshi”, Paul Insect


FYI – Jamphel Yeshi, Tibetan living in exile in India, burned himself to death in protest against Chinese rule in Tibet.

KennardPhillips survived the day, beautifully juxtaposed with an un-holy alliance of two brands currently exerting a vice-like legally enforced grip on public messaging space in London.

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KennardPhillips


Leo Murray had gone the same way as Paul Insect, covered over with the same MacMillan Trust ad.

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Leo Murray – gone already


Brandalism Leo Murray
Leo Murray in situ – Photo from Brandalism website


Artists annexing public space without permission are exposed to the charge that they are in effect advertising themselves, that is nothing new. Broken Fingerz’ stunning piece is signed in his usual style by UNGA, unintentionally ironic in a campaign against excessive brand promotion.

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Dirty Beards – Broken Fingerz


Brandalism’s associated media campaign ensured its own demise, they tweaked the tail but then hung up neon signs saying they’d chopped the head off. The billboard owners couldn’t let such high profile annexing of their lifeblood run, they had to act immediately. Advertising industry suits barked that they would not let the blighters get away with things, as covered at length here. As one says: “"We want to squash it as quickly as possible and return to normal", adding that the OMC took the activity very seriously and was prepared to issue a cease-and-desist order.”


Intriguingly, the mad ad men are forced to admit that their clients are guilty of using the same space ambushing tactics as Brandalism “Nike is a brand sometimes associated with ambushing. Now they [Brandalism, I think] have ambushed the ambusher”. In fact, this “borrowed guerrilla” approach has been recently used by a shopping website in an ad which fooled us less well informed street art fans into pondering if the ad was in fact dogged. You take their spots, they bite your style!

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With a little less of their own media blitz perhaps the art and the idea would have survived longer. This opportunity has been lost in favour of a high viz short sharp shock approach.

The radical is the new conformist, a career in marketing awaits.

Monday 2 January 2012

Graffoto Round Up of the Year - Part 2

Part 2 of 4 in the round up of my favourite graffiti and street art action in 2011. Already a few days into the new year, this all feels so last year already. . .

All photos by HowAboutNo except where stated.

Probs
Probs

Various

Blam repainted his famous Oscar the Grouch piece (and possibly one of the longest lasting pieceof street art, it was up for nigh on 6 years, but was unfortunately buffed quite a while ago now) I think we all knew this one would never last as long. Painted on a legal spot in Brick Lane that had a lot of visitors this year.

Blam

Pablo Delgado proved to be an interesting newcomer, a slightly new take on stuff that could have just been tired and forgotten about, he made sure that he placed them in enough spots to be seen and at least he was an artist that was getting up regardless of any print release of self marketing campaign. (his work is available at Pure Evil I realise, but small hand limited editions only.)

Pablo Delgado

Pablo Delgado

Pablo Delgado

Stik
Stik

A.ce

A wet weekend at home in East Sussex in May. Being at home means usually not much to be seen in the way of street art or graffiti - so I took up "urbexing" to fill in some down time. I thought nothing of seeing the odd bit of graff here and there in the derelict buildings....but was amazed to find my first real Paul Insect piece in an old abandoned girls school. . . . .

Dead Mickey

Islington-20110617-Myne
Myne

Back in January, a chance encounter with a young man on the streets was our first introduction to the colourful and angular world of ALO. Before too long ALO was getting up with spiky, twisted characters on board

Raise a glass to Bortusk Leer who did more than his share to brighten London's corners with mad-cap fun.

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Photo: NolionsInEngland

In April we got our first introduction to a man who came to pretty much own Shoreditch shutters before the year was out. Malarky continued to have a big impact throughout 2011 with High Roller Society hosting a Malarky presented Gocco Printing workshop workshop and a prestigious interview in VNA issue 17, still available here

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Photo: NolionsInEngland

We lost two HOFs during the year, the second comes up later but regardless of the arts council lumberjack fest, nothing in the UK matched the cultural desecration the demolition of The Pit, RIP, wrought on an un-broken line back to the very beginnings of London graff.

The Pit RIP
Photo: NolionsInEngland

One of 2011's most brilliant street art campaigns was by the old master Ron English. Judging by the huge numbers of human-free photos that surfaced on the net it seems not many spotted that the speech bubbles were meant to interact with passers-by, as revealed on Graffoto here.

ron english
Photo: NolionsInEngland

Ad Skewville was over in the Spring. Apart the brilliant "Slow Your Roll" show at High Roller Society, Skewville dropped a number of stunning shutters on Roman Rd and Bethnal Green Rd including the pair above exchanging honest Brooklynite greetings across the street.

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Photo: NolionsInEngland

Part 3 to follow soon which will cover the months of July to September.

Wednesday 29 June 2011

New Ron English/NoLionsInEngland Collab Revealed

all photos: NoLionsInEngland

I have always been repelled by Ron English’s udder-rich pop coloured studio work, few exceptions barely worth mentioning. Moving that studio art out onto the streets doesn’t change my mind – see Camo boy from 2008. Even his inclusion in CANS with what looked like paste ups seemed a bit odd.

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Ron English Camo Boy, London, (this was spot jockeying, not a collab!)


The billboard campaign stabs corporate and western imperialism nicely where it hurts, in the blind eye it turns on its own hypocrisy

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NABKA60 - 60 Years of Palestinian Occupation
Ron English, SHepherds Bush, London 2008


This week I have collected a large series of sightings of speech bubbles and thought bubbles containing wistful bon mots, semi lucid sound bites and snippits of a private inner monologue best not brought out into the open. A bit of flickr research confirms Vandalog to be the first to attribute these to Ron English and for artists of such stature, RJ’s attribution is a good as law, in fact if it wasn’t Ron English I suggest he knock a few of these out sharpish.

Ron English


At first glance these captions were puzzling and seemingly un-satisfying. What was their point, and why was their placement so damn careless. Not one of them seemed to relate in any meaningful way to its environment. London’s walls are heaving with graffiti characters, rich singers masquerading as teen sluts on illegal flyers or marketer’s perfect families on advertising hoardings, these captions could surely have been better placed so that they looked like they were coming from those flat characters?

Ron English


Perhaps you might think the walls as well as having ears also have thoughts, complexes and wise words to share.

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We know this artist grafts ruminants' udders onto Disney characters but what are these ruminations about? Then the penny drops. What English has put up is a series of incomplete installations, the pieces only make sense when YOU come along to actually say or think them. That placement - he was wilfully avoiding those characters on the wall. Every single one of these pieces works brilliantly when a member of the public passes by and momentarily the captions belong to them.

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(In one block I will be run down by a bus....if I walk in the gutter)

Even more intriguingly, the person who fleetingly becomes part of the installation is probably not aware of the significance of his role. The art exists only for a tantalising moment and really is best appreciated from the third party perspective.

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You can only conclude that this art needs you there to complete it and in the case of the various art pieces illustrating this web page, the art existed only when I the photographer was present to observe and record its transient existence. I am honoured to be able to share with you this street work that Ron and I put together.

Ron English
(clothes and gait - model's own)


I would like to thank Ron English for his vital contribution to our collaboration, I really couldn’t have done it without him. Thank you also to his assistants, drivers, ladder bearers, make-up artists and anyone else who knows him.

Ron English


If you think this insight is rubbish (congratulations) I believe Ron English makes his intention quite clear with this particular caption for those of a more Liliputian stature.

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This Ron English campaign is the conceptual opposite of my single all time favourite street art installation – Jimmy Cauty’s street mirror under Old Street Bridge which makes the observer disappear. Here English requires you to appear. You can’t knock the genius of a guy who can come up level but opposed to Cauty’s finest (street) hour, this is why Ron English actually is deservedly the legend he is.

trA toN sI sihT.  Guessing ytuaC
Jimmy Cauty, London, 2008

That said, in a period where an artist is taking art placed in the bottom 5 inches of London walls to new heights (no – really, boom boom), Ron manages to sully that hem of public space with a small paste up of an excessively pneumatic Mini Mouse. Oh dear.

ROn English

Additional photos here